Dear MG-ED-DV folks - Got a hold of another excerpt that I thought folks
might enjoy reading, somewhat along the same lines as the last one I posted
about; hope some of the list members find it interesting, at least...
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I have permission from John Wiley & Sons to distribute an excerpt from the
new book, "Wisdom of the CEO," by G. William Dauphinais, Grady Means and
Colin Price. 29 senior executives from leading companies like Ford, Texaco
and Sony, were asked to impart their knowledge on pressing business topics
like Shareholder Value, Disruptive Technology and Globalization for the
first part of 21st century -- what the authors have termed, "The Age of
Acceleration."
The excerpt I'm distributing is an essay by James J. Schiro, CEO of
PricewaterhouseCoopers, about E-Business. The Internet has turned the model
of market power completely upside down, according to Schiro. Where
consumers were once the bottom-feeders, they now sit at the top of the
pyramid. Schiro examines the media's impact on the phenomenon and offers
advice on how to manage marketing power in this new paradigm.
To get the excerpt, send mailto:
excerpt@tenagra.com with the subject line,
"Send CEO" and I will email you a text file. (And only a text file, no
further solicitations for services will be sent.) Thank you.
G. William Dauphinais and Grady Means will be talking online at the venues
listed below. Join them for further insights into 21st century business
management:
=> Wednesday, February 16th, at 10:00 p.m. Eastern Time
Talk City Business Boardroom
http://www.talkcity.com/communities/business.htmpl
=> Monday, February 21st, February 21st, at 10:00 p.m. Eastern Time
World Without Borders Business Park
<http://www.worldwithoutborders.com>
=> Wednesday, February 23rd, at 8:00 p.m. Eastern Time
About.com Management Forum
<http://management.about.com>
Enjoy,
Jeremy Hart
jhart@tenagra.com