Practitioner Corner

The objective of our Practitioner Liaison team is to, 

1. To provide support to those who have a home in both industry and academia
2. To facilitate transitions and knowledge transfer between industry and academia
3. To serve as the MED Division home for adjunct faculty
4. To define the term “practitioner” for clarity particularly given how the term is understood differently, for example in the US vs other countries. This can include adjuncts, faculty of practice, lecturers, non-academic staff, etc. For the upcoming conference in Europe, we may want to be more mindful and inclusive with the term
5. To share best practices in bringing in the practitioner perspectives in teaching given MED’s role in enhancing the effectiveness of management education (in Executive Education and in the disciplines of other AOM Divisions)

Target Audience

In line with the objective to further provide clarity given the term practitioner can differ by regions, the division sees the following as our target audience,

• Members of industry who are keen to become involved in teaching and research (such as those with adjunct roles in academia, and those who engage through executive education
• Members of academia who are interested in deepening their engagement with practitioners in teaching and research
• Students who are pursuing their DBA or PhD students with industry experience  
• Non-academic staff of business schools

2024 Annual Conference PDW

At the 2024 AOM Annual Conference we launched the PDW on Amplifying the Practitioner Voice with the objective of identifying practitioners' needs and developing activities that will meet these needs. The four main topics addressed by speakers were:

1. The role of practitioners in Management Education (engaging practitioners in MED) 
2. Industry-academia integration in executive education: the new context
3. Bringing best practices for practitioners into the management classroom
4. Innovative business models of industry-academia collaboration: multi-stakeholder perspective

Copies of the presentations made at the 2024 AOM Annual Conference can be found below.

Proposed Plans Leading to the 2025 AOM Annual Meeting

 The Practitioner Liaison team looks forward to the coming year where we will focus on how we can systematically strengthen the practitioner voice to advance Management Education through formal communication and building on the initial areas discussed in the report.