Mitchell,
Check out the work (books, articles, etc.) by Edgar Schein - he usually
makes references to culture in a "business" context instead of a "classroom"
context. Also, just so a search on amazon for "corporate culture" and you
should get a ton of references. Good luck!
Stephanie Levin
Conference Programme Manager
Linkage International
93 Hampton Road * Hampton Hill, Middlesex * TW12 1JQ * United Kingdom
E-mail:
s.levin@linkage-int.com
Tel: 44-20-8977-9033 (USA - dial 011 first)
Fax: 44-20-8943-3763
Web:
www.linkageinc.com/change2001e/
A competitive world has 2 possibilities. You can lose.
Or if you want to win, you can change.
--Lester C. Thurow
Learn to create, lead, implement, and sustain organisational change at
the Change 2001 International Conference & Expo:
1-4 May, Amsterdam!
You wrote:
Subject: Changing classroom culture into business culture
I've done research in culture, but my current ambition will take me to areas
I've not studied previously. I'm looking to determine if there are
researched cases in which specifically designed language can be applied help
alter or shape an organization's culture. (I.e., changing from "employees"
to "associates.").
My ambition is to attempt such a change in the classroom. To use "business"
terms to replace "school" terms in hopes of shaping the "classroom" culture
to become more "businesslike."
I would greatly appreciate suggestions about articles that research the use
of language and terminology to shape group or organizational culture.
Post responses to this list if you feel they are of general interest or
otherwise send to me and I will post a summary.
Thanks,
Mitchell Adrian
madrian@longwood.lwc.edu
Assistant Professor of Management
Longwood College
201 High St.
Farmville, VA 23909
(804) 395-2832
(804) 395-2203 - Fax
http://web.lwc.edu/staff/madrian/adrhome.htm