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  • 1.  Creative Challenge #6

    Posted 02-09-1997 12:39
    Thanks, Dr. Derzko, for a change of pace.......
    Your challenge:
    >Problem: Potato Chips break too easily in packaging, shipping and storing.
    >Desired Solution: A way to package, ship and store potato chips so that
    >they will
    > not break so easily or at all.
    >Analogy: What in nature is like a potato chip?

    Double packaging resulting in double air cushions that simultaneously
    utilizes the empty space of weighted, volume packaging (e.g. a bag of chips
    inside a box, like Ridge Ripple Potato Chips, for example). What in nature
    is like a potato chip? The ego, maybe (smile).

    michele grottola-Chicago
    mgrotola@interaccess.com
    abd, cornell u.
    adjunct instructor, national-louis u.
    master's program in human resource management/od