MG-ED-DVers,
I received the below message from David Ahlstrom ahlstrom@baf.msmail.cuhk.edu.hk whose work I respect about a new textbook that he has coauthored: International Management: Strategy and Culture in the Emerging World (Cenage, 2009). I phoned him at his office at the Chinese University of Hong Kong +852-2609-7748 to chat about it just now. The concept is interesting. It is both an intro to management book with a strong international management flavor, yet can be used in international management courses too. My take on it that it a great intro book. I found it very current and engaging and not USA-centric. One box (p. 434) caught my eye on "Gen X and Gen Y Go International" on the issues of becoming an expat in your early or mid-twenties.
Best regards,
Charles
Mg-Ed-Dv list director
wankelc@stjohns.edu
17 April 2009
Dear Professor Wankel,
My name is David Ahlstrom, and I am a professor at The Chinese University of Hong Kong and Senior Editor of Asia Pacific Journal of Management (official journal of the Asia Division of the <st1:place w:st="on"><st1:placetype w:st="on">Academy</st1:placetype> of <st1:placename w:st="on">Management</st1:placename></st1:place>). I would like to draw your attention to a new textbook that I and Professor Garry Bruton (Editor-in-Chief of <st1:place w:st="on"><st1:placetype w:st="on">Academy</st1:placetype> of <st1:placename w:st="on">Management Perspectives</st1:placename></st1:place>) have written. That book is International Management: Strategy and Culture in the Emerging World (2009), published by South-western / Cengage (see link below). This book can serve either as a text for an introductory management course or for a more specialized class focused on international management. It is suitable for undergraduate or graduate students.
This text looks at the fundamental issues and theories in management but includes a significant international perspective. As a result it helps the student to see a topic such as motivation both from the North American view but also how that view might change as you move around the world.
This textbook also examines culture, cases, and empirical evidence on management in numerous settings outside of <st1:place w:st="on">North America</st1:place>, making extensive use of the new non-North American management research as well as mainstream management thought.
The text's features and value-add to you:
* Easy to use exercises and chapter "boxes." That is, the book is designed such that the instructor can just copy out a box story or exercise and pass it out in class for a quick class exercise. Some of the chapter boxes have questions, and most have a key idea or question stated that can easily be used for classroom discussion, exercise, or a homework (this is in addition to the regular exercises and homeworks that are in the back of each chapter).
* Numerous examples of firms drawn from outside of <st1:place w:st="on">North America</st1:place>. The book uses numerous European, Asian, and other emerging economy examples. This is good for an instructor who wants to internationalize his or her class, or for instructors teaching in schools outside of <st1:place w:st="on">North America</st1:place> that simply want more "non-American" examples.
*Solid coverage of current management theory and empirical evidence. Sometimes "international" textbooks are known for taking shortcuts with mainstream management theory. This book covers virtually all mainstream management theory and provides culture and international application and evidence where applicable.
* Extensive teaching supports that South-western / Cengage provides. In addition, some of the exercises and chapter boxes mention well-known films which are easy to acquire, and which both authors have found useful to use in their classes over the years.
If you want an international management text, or an introductory management text that has extensive international content, this may be a good book for you to use. We hope you will order a desk copy from your local publisher's rep (South-western / Cengage) and give it a try in your classroom this coming school year.
Feel free to contact either of us with any questions about the book or how to use it in a management course. You may see more about the book at the following link:
http://www.cengage.com/cengage/instructor.do?codeid=2A22&sortby=copy&type=all_radio&courseid=MN07&product_isbn=9780324406313&disciplinenumber=416&codeFlag=false
Thanks and regards,
David Ahlstrom
Professor
The Chinese University of Hong Kong
Senior Editor - Asia Pacific Journal of Management (official journal of the Asia Academy of Management)
Email: ahlstrom@baf.msmail.cuhk.edu.hk
Phone: (852) 2609-7748
&
Garry D. Bruton
Fehmi Zeko Faculty Fellowship
Academic Director, Neeley Entrepreneurship Program Neeley School of Business at Texas Christian University
Editor in Chief - Academy of Management Perspectives
Email: G.Bruton@tcu.edu
Phone: (817) 257-7421
President - Asia Academy of Management
http://www.baf.cuhk.edu.hk/asia-aom/index.html<https://mobile.tcu.edu/exchweb/bin/redir.asp?URL=http://www.baf.cuhk.edu.hk/asia-aom/index.html>
Editor - Academy of Management Perspectives
http://journals.aomonline.org/amp<https://mobile.tcu.edu/exchweb/bin/redir.asp?URL=http://journals.aomonline.org/amp>