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on-line resources about basic research methods for business

  • 1.  on-line resources about basic research methods for business

    Posted 11-18-2001 15:00
    I taught research methods years ago to business students. I also did some
    consulting in the area of research, particularly surveys and interviews.

    During case studies and applications in our courses and projects, it seemed
    to me that most students/clients would benefit from really mastering the
    most typical types of research methods, rather than from extended analysis
    on, eg, each data collection method, all the approaches in quantitative and
    qualitative research, etc.

    So, instead, I focused on basic research methods for, eg, identifying
    research goals, overviews of common data collection methods (surveys,
    interviews, focus groups, observation, documentation reviews, use of case
    studies), guidelines for analyzing data and writing reports.

    I've put all that information on-line at

    http://www.managementhelp.org/research/research.htm

    ======================================================
    Carter McNamara, MBA, PhD; 763-971-8890
    --- management and organization development consultant
    --- http://www.authenticityconsulting.com
    --- Free Management Library (one of world's largest!!!)
    ------ http://www.managementhelp.org/topics.htm
    --- carter@authenticityconsulting.com
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