Dear Arieh, At the graduate level, I don't use cases. Thus,students have
to learn to do original research/competitive intelligences. Some of the
length of their papers is diescriptive and some analystical. Remember they
pick the company. Everything else flows from that decision. They start
with a blank slate regarding knowledge of the industry, competitors,
company, global environment.
Since, the capstone policy course, came to replace doing a senior or
master's thesis, typically, students at many schools never have to do any
original research or writing. I am trying, in my own way, to prepare my
students to succeed in an unstructured and ambiguous environment. In
recent years, it seems a great many of my students are going to work with
consulting firms (EY hired 13 alone this past year. We just had a
employer/student wine and cheese get together, and one of my old students
was their hiring for EY. She made offers to four of my students). Much of
what these students do resembles part, or all, of the major paper they
write for me. Thus, as long as I get positive feedback from former
students, and don't get hammered in course evals (the chicken part of me
again), I will probably stick with requiring this comprehensive team paper.
But, as I alluded to in earlier posts, I think we are all trying to do our
best and figure out how we can teach our students in such a way they they
are on the road to developing the capacity to be world class managers. I
am sure your are, otherwise you would not have bother to respond to my post.
Best wishes, Kim Boal
>I'm not suire requesting a 125 page paper is adding that much value. What I
>have found is that writing short papers with directly to the point is more
>valuable and sometimes harder to do. I require MBAs and undergraduates to
>do two kinds of papers, typically related to a case. I start this by
>providing a context in which a case should be viewed, eg. assistant to the
>key decision maker in the case; consultant; competitor developing a
>competitive analysis, etc.
>(1) A 2-page max.memorandum addressed to the key decision maker listing the
>key recommendations, action steps and main analysis points plus discarded
>options.
>(2) A 10-page max. report with cover letter and executive summary that may
>include an appendix of charts, graphs, tables, exhibits of unspecified size
>as long as each item in the appendix is referred to in the body of the text.
>
>Often students realize that it is much harder to compress the essencew on
>minimal space than to elaborate over dozens of pages. I believe that for
>future managers this is an important skill.
>At 08:24 AM 3/5/99 +0200, you wrote:
>>> 2. The paper is 125 pages long. If you have more than a handful of
>>> these to read CAREFULLY, you have spent too much time grading in
>>> proportion to other contractually given tasks (like research).
>>
>>I specify the report size as "40+/-4 pages"... And usually I have 7 - 10
>>groups in a class.
>>
>>Greetings,
>>
>>Dr. M. Atilla Oner
>>------------------------------------------------------------------------
>>TurkConsult
>>Innovation and Technology Relay Center
>>t/f: (0216) 463 73 58 e:
oner@boun.edu.tr
>>http://ieee.boun.edu.tr/technology
>>http://www.yeditepe.edu.tr/ulusalyenilik/
>>http://ww.boun.edu.tr/~che/che498/che498.html
>>
>Prof. Arieh A. Ullmann Tel. +1.607.777.6858
>School of Management FAX +1.607.777.4422
>Binghamton University e-mail:
aullmann@binghamton.edu
>Vestal Parkway East
>Binghamton, NY 13902-6015
>U.S.A.
>
--------------------------------
Kim Boal
College of Business Administration
Texas Tech University
Lubbock, TX 79409
(806) 742-2150
KimBoal@ttu.edu