Hey Mg-Ed-Dv-ers!
The current issue of Business Week arrived via email. Yeah, you really
should subscribe to Business Week to get access to
http://www.businessweek.com/ in a full way. I found an article in the issue
dated June 25th to be a nice case study for class discussion: Ford: Why It's
Worse Than You Think: Quality, morale, and market share are down. Can
Jacques Nasser get this company out of reverse?
Many nice charts like:
Ford Lags the Industry in Quality...
PROBLEMS PER
AUTO MAKER 100 VEHICLES
TOYOTA 115
HONDA 133
NISSAN 145
GENERAL MOTORS 146
DAIMLERCHRYSLER 154
VOLKSWAGEN 159
FORD MOTOR 162
Data: J.D. Power & Associates
Tell you library you want an electronic reserve of this item placed for your
students' access next fall.
Best regards,
Charles Wankel
Mg-Ed-Dv Discussion Fomenter
cxx@bellatlantic.net
If you stumble across a nice case or exercise or reading on the web--share
it with us here!