I have permission from Leadership Press to distribute an excerpt from Dr.
Larry E. Senn and John R. Childress' new book, "The Secret of a Winning
Culture: Building High Performance Teams." With raves from CEOs and
Presidents from McDonald's corporation to Bell Atlantic and Bank One,
Childress and Senn are the leaders in corporate culture consulting.
More change initiatives, from strategy to I.T. systems to mergers to
reengineering, fail as a result of cultural issues than any other single
factor. Trying to apply improvement methods to an unreceptive culture is
like trying to apply a Band-Aid underwater. There's nothing wrong with the
Band-Aid, but it won't stick and, therefore, it's ineffective. Does this
describe your company, organization or team? If so, then it's time to
reassess the costs of your corporate culture. The excerpt includes a
self-test to help you determine what your corporate culture could be
costing you!
To get the excerpt, just send me e-mail with the subject line: "Send
Secrets," and I will reply with a text file.
Thanks,
Chris Lenois