Xerox is a famous innovator, developed the mouse, the GUI and many more
ideas. Unfortunately, their spirit of innovation did not translate into
sales and profits. It was left to companies such as Apple and Microsoft,
which are often thought of as innovative, who are not innovators as much as
they were/are managers of innovation.
Those companies took a creative concept and managed it's presentation and
acceptance. They managed the evolution of an innovative idea through the
application and implementation stages.
Innovation is a creative concept but the value of innovation lies in
applying the concept to resolve a problem.
Can there be innovation w/o application? Certainly. Will that innovation
be valued by society until there is an application? Probably not.
I remember being a kid (now 48 yrs old) and seeing one of the first
telephones that also sent your picture. That was innovation that languished
until the infrastructure (satellites and cable and internet) grew to support
that ability. Even video conferencing/webinars languished until 9/11, and
now SARS, created an environment that valued that method of communication
more than exposing employees to the now perceived problem of dangerous
travel conditions. The value of the innovation wasn't realized until the
environment evolved to create a niche that needed filling.
Christie Mason
----- Original Message -----
From: "Gary Lundquist" <
garyl@market-engineering.com>
To: <
MG-ED-DV@MAELSTROM.STJOHNS.EDU>
Sent: Monday, April 28, 2003 6:24 AM
Subject: Re: MG-ED-DV Innovation
Colleagues,
Lynn Martin wrote: To me innovation implies more than invention; it relates
to the effective transfer of invention to the marketplace.
This is part of why I am seeking a range of viewpoints on innovation and
innovation management.
Some see innovation as creativity. I tend to put that under invention.
Some see it as reduction of an idea to practice. That means work done
in R&D environments can be considered innovation if efforts results in a
working prototype (technology, process, etc.)
Some see it as reduction to a product (service, etc.) in target markets.
That would mean that academia, federal labs, etc., must transfer their
technologies to commercial companies to complete innovation. That people
and teams in academia might be innovative, but not innovators. But then,
would commercialization teams be the innovators? Must one do it all to be
an innovator?
As I speak to people about The Colorado Innovation Summit, I get all three
views. Thus my three questions:
What is innovation?
What characterizes an innovator?
What is innovation management?
I'm still searching.
----------------------------
Change will never, ever again
be as slow as it is today.
Gary Lundquist - The Accelerator
303-840-9929
www.market-engineering.com
garyl@market-engineering.com The science of
making and keeping satisfied customers,
at a profit, over time,
in a competitive environment.