Discussion: View Thread

  • 1.  Motivation - What is it and how is it defined

    Posted 03-23-1999 14:16
    Jay,

    As many have said in this discussion, motivation is very complex. In
    the midst of action its hard to think and apply a lot of theory. As you
    point out, what a manager needs is a simple operational definition to
    focus upon.

    Over the years, I have come to understand and define motivation as
    simply "actions taken (behavior) to satisfy a need(s)".

    Disclaimer: Although this view obviously borrows heavily from thinking
    rooted in need-based theory and general expectancy theory, this
    definition and the following elaboration is very personal. I make no
    pretense to present it as a definitive answer. I only know it has worked
    very well for me. Also, as with all things complex, it is impossible
    to put all nuances and aspects into an email message.

    To continue, instead of focusing on "motivating people", I have found
    it helpful to shift the paradigm towards "managing" motivations.

    As I tell my classes, one doesn't have to motivate people, they are
    always motivated. In other words, people are always seeking
    satisfaction of needs. They come to you motivated. Motivations only
    become an issue when people are seeking satisfactions that are contrary
    to what the manager/leader/organization wants. Or when they are in a
    state of satisfaction that is contrary to the desires of the
    manager/leader/organization - often called "de-motivated"

    So, my focus regarding motivation - after identifying underlying needs
    base - is trying to either diminish undesirable satisfaction-seeking
    behavior or trying to elicit desirable behaviors by either to
    reinforcing existing/operating stimulation, initiating stimulation or
    de-stimulating targeted needs.

    Where organizational motivations and individual motivations are at
    odds, I further see/paint the motivational issue as conflict, usually as
    needs or values-based cognitive dissonance. This puts motivational
    problems in the framework of conflict management. Since conflict
    involves at least two parties or ideas, putting motivational issues in
    such a context helps me to maintain perspective on both sides of the
    issue. Too often I have seen managers, leaders and organizations fail
    to adequately address motivational issues because they paint it as a
    one-sided issue with the individual or employee usually being on the
    "wrong" side. As a result, under such circumstance managers, leaders,
    or organizations don't take responsibility for their contributions to
    the issue and so deny opportunity for resolution. This creates the
    inevitable win/lose or lose/lose situation.

    In other words, the manager, leader, or organization needs to create
    climate, processes, or systems that will encourage or discourage
    satisfaction-seeking behaviors, as appropriate. Those behaviors may lie
    in the individual but also may lie the leader, manager, or organization.
    Sometimes the organization has to bend to gain buy-in and then over
    time convert the person thru intentional instigation/identification of
    cognitive dissonance, followed by a structured means of resolution. I
    invite you to look at the symbiotic relationship between the military's
    recruiting and basic training programs as an example.

    I have found viewing motivation this way very useful in organizations I
    have led/managed, in the classroom, and in my consulting. You are
    right, motivation is a very hard thing to grasp. However, behavior is
    readily observable. A good manager or leader can either define or sense
    the need-fulfillment basis of a behavior and build organizational
    structures and components to gain or shape desired behaviors.

    Best wishes.

    Ed
    Drive On!

    >>> Jay Warner <a2q@EXECPC.COM> 03/19 12:11 PM >>>
    Dear Manager/Educator people,

    I have a question, for which you each may be well suited. I want to
    know what it is *motivation.* I figure that if I can get terms that
    work for me, then I can figure out how to instill it into various
    people, and solve a lot of problems. I'm really confused on this
    issue.

    I listened recently to local managers decry the lack of labor in our
    area (Wisconsin, upper midwest USA). Yesterday a foundry VP told me
    that
    he had two apprenticeship positions hanging open for lack of willing
    warm bodies. Please put aside any minor prejudices you may have
    regarding foundries - some of them are nifty places to work. The
    minimum skills for many jobs are sometimes _very_ low. Seventh grade
    reading and arithmetic for a circuit board manufacturer.

    At the same time, I am in occasional contact with high school kids
    from
    various backgrounds. Some of them are eager to do well in the adult
    world. Many, however, have little understanding of the relationship of
    prior effort to eventual adult activity. Others believe there will
    not
    be a place for them, so they don*t try. We say they are *not
    motivated.* I was present at the very second that a HS student
    realized
    that there was a place for him in the larger business world. The
    change
    in his behavior was extreme.

    I*m getting pushed radically different ways by these people and words.
    I feel like I*ve been on 2 planets at once. I won*t even try to put
    voice to some instructors* comments I*ve received, when I explain the
    disoriented nature of the above input.

    My personal nature is to seek solutions to a perceived problem (need
    for
    labor, excess human time available, let*s bring them together). I*m
    told, *It*s a question of motivation. The teachers can*t motivate the
    students to do the school work, so they can*t reach for the good jobs
    (or any jobs).* *The VP can*t motivate the HS graduate. He doesn*t
    understand young people today.* [side note: Did VP*s ever understand
    young people?] You can probably put in a couple choice lines of your
    own.

    I asked around, and couldn*t get a decent description of what
    motivation
    is, or equally important, how to do it. But that is what managers are
    supposed to do - motivate others to do specific tasks. If someone
    isn*t
    motivated to do a task, the manager cajoles them or kicks their hind
    side, so they get excited or at least get to work. Or the worker is
    fired, and everyone else is motivated. At least, that is a prevailing
    common wisdom.

    Perhaps the word motivation has too many definitions, like *quality.*
    When that word is used excessively, which is often in
    Quality-with-a-capital-Q circles, a solution is to drop the word
    altogether. Then we can communicate what people really mean. What
    words could we replace *motivation* with?

    So I come to you, the instructors of managers. What do you think is
    *motivation*? How can a manager put it into an employee? Or pull it
    out of an employee? A long time ago, my boss, who at 2 years from
    school was no more experienced than I, said he felt people had to be
    self motivated - it came from within. Which thought absolved him of
    responsibility, but also reduced my eagerness to work in his group.

    Can you address any of my questions? I really need some answers.

    Jay
    --
    Jay Warner
    Principal Scientist
    Warner Consulting, Inc.
    4444 North Green Bay Road
    Racine, WI 53404-1216
    USA

    Ph: (414) 634-9100
    FAX: (414) 681-1133
    email: quality@a2q.com
    web: http://www.a2q.com

    Power to the data!


  • 2.  Motivation - What is it and how is it defined

    Posted 03-23-1999 14:39
    Colleagues,

    Ed Hampton wrote, in part

    Over the years, I have come to understand and define motivation as
    simply "actions taken (behavior) to satisfy a need(s)".

    To continue, instead of focusing on "motivating people", I have found
    it helpful to shift the paradigm towards "managing" motivations.

    --------------

    Once we accept the link between motivation and need satisfaction, as I do,
    then we see motivating as a marketing process.

    A case of motivation I've not noticed in this thread is that of gaining buy
    in to a vision, initiative, or strategy. Companies need to change, and they
    need to motivate all management and staff to buy in.

    How? First find the needs that the new vision/initiative/strategy will
    meet. If none can be found, then change the vision, because no one will
    support it without receiving benefits.

    Needs vary within a staff, just as within a marketplace. Managers want to
    keep control and protect their turf. Staff want more empowerment. Whatever
    the situation, motivation becomes a matter of matching benefits of the
    vision to the needs of those who will implement the vision.

    Internal marketing, as I see it on the walls of client companies, is often
    lots of words that don't connect with true benefits. A lot of wishful
    thinking, hoping that rah-rah will create a patriotic fervor. But the best
    management now find that true benefits can be delivered (empowerment, full
    information to all, better teaming, concurrent processes, and so many more)
    that staff really want. Give them the ability to do their job instead of do
    a set of tasks, and we tap their natural motivations.

    So internal marketing is about finding the real motivators, then building
    visions around what makes a difference.

    Gary
    ----------------------------
    Dr. Gary Lundquist - The Scientist-Marketer
    The Power of Marketing to Change Companies and Change Lives
    garyl@market-engineering.com
    Market Engineering International
    The Bridge Between Science and Marketing
    www.market-engineering.com
    303-840-9929 - FAX 303-841-6636
    12006 N. Antelope Trail
    Parker, Colorado 80138, USA