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Student reading of the day: 'McDeli' response to subs' success

  • 1.  Student reading of the day: 'McDeli' response to subs' success

    Posted 11-10-2004 04:54
    Student reading of the day: 'McDeli' response to subs' success
    http://www.canoe.ca/NewsStand/LondonFreePress/Today/2004/11/10/707748.html
    which is at the tiny url:
    http://tinyurl.com/67gn6

    Quote from this case study of the day:
    "McDonald's is trying to protect their market . . . they're really in big
    trouble," said Tima Bansal, a professor of management strategy at the
    University of Western Ontario's Richard Ivey school of business.
    Tima's home page:
    http://www.ivey.uwo.ca/faculty/Tima_Bansal.html

    Cybercollegially,
    Charles Wankel
    Academy of Management Management Education and Development Division
    Discussion Forum Director
    Research in Management Education and Development series co-editor
    http://management-education.net/