Hi Larry,
I'm using Stead & Stead's Sustainable Strategic Management (M.E. Sharpe)
and Post, Preston, and Sachs' Redefining the Corporation: Stakeholder
Management and Organizational Wealth (Stanford U Press). Stead & Stead
includes the natural environment as a part of the value chain. Post et
al provide an instrumental rather than a normative approach to
stakeholder theory that argues how paying attention to stakeholder needs
improves competitive advantage. We are using it in conjunction with Al
Gore's An Inconvenient Truth DVD and with a case on Interfaces, the
carpet company that allow customers to return worn out carpets for
recycling rather than dumping them in a landfill.
Any suggestions from the group for good sustainability cases would be
welcome.
Jim
James C. Spee, Ph.D. Associate Professor
2006-2007 Past President, Western Academy of Management
2006 HR/OB Track Chair, North American Case Research Association
University of Redlands School of Business
1200 E. Colton Ave.
Redlands CA 92373-0999
Voice: 909-748-8786
Fax: 909-335-5125
Email:
james_spee@redlands.edu
Pointy haired boss: "Where's your artifical sense of urgency?"
Dilbert: "Teamwork killed it."
Dilbert, by Scott Adams, July 25, 2006
-----Original Message-----
From: Management Education and Development Discussion
[mailto:
MG-ED-DV@AOMLISTS.PACE.EDU] On Behalf Of Larry Pate
Sent: Saturday, November 11, 2006 11:41 AM
To:
MG-ED-DV@AOMLISTS.PACE.EDU
Subject: In search of a fun strategy book
I'm looking for a really good non-traditional book to use in a strategy
course next semester. Students tell me the text I am using this
semester
(Hill & Jones, Strategic Management, 7th edition, 2007), while thorough,
is
boring. I want a book that is inviting, much like the video on "Enron:
The
Smartest Guys in the Room," and that can spark a healthy application of
SWOT
and other business strategy concepts. One book that comes to mind is
Tichy
and Sherman's "Control Your Destiny or Someone Else Will," about Jack
Welch
at GE, but the book is about 10 years too old to use now. So much has
happened with both Welch and GE since the book was written (1993) that I
cannot use it. Another book that comes to mind is Argyris' "Flawed
Advice
and the Management Trap," or perhaps Kennedy and Moore's "Going the
Distance," but my gut tells me there is something better out there.
Do you have any suggestions for a fun, inviting, stimulating,
non-textbook
for use in a strategy course?
Thanks,
Larry Pate
Redondo Beach, California