What insights might we garner from a highly prolific AMR author?
Mike Pfarrer is likely the most prolific AMR author in the past decade. In the most recent AMR Origins episode, he is joined by Erin Bass to discuss what went into writing their AMR article titled "Better to Be Loved by Some? Firm Flaunting as an Impression Management Strategy". This article was also co-authored with Ivana Milosevic and Varkey Titus.
In this episode we learn:
- Where ideas for AMR articles come from
- How to use a typology as a basis for theorizing
- How different team members take on important roles in developing an AMR manuscript
- The importance of strong writing and good storytelling in preparing an AMR manuscript
The YouTube video of this episode can be found here: https://www.youtube.com/watch?v=DwZumb7B2Bs
The updated YouTube playlist of all AMR Origins Series episodes can be found here: https://www.youtube.com/playlist?list=PLU-uzN0D6ikzF_jVkqlguxJ1UZgnGsiXh
The podcast version is available via your favorite podcast app or here: https://spotifyanchor-web.app.link/e/6h1VP1uyzyb